About Us

Our story began with Pretty Libaas, a name that introduced our community to the elegance and artistry of Pakistani designer wear. Over the years, Pretty Libaas built a strong identity as a trusted destination for authentic designs, carefully curated collections, and a shopping experience rooted in personal connection.

As we grew, so did our vision. To reflect our evolution and broaden our scope, we have redefined ourselves as Studio Rubaa’i — a multi-designer store that brings together some of the finest Pakistani designers under one roof.

At Studio Rubaa’i, we aim to make luxury fashion more accessible, offering a platform where tradition meets modernity, and where our customers can discover diverse styles, aesthetics, and designers in one place. Each collection is thoughtfully curated, ensuring that what we stock resonates with our values of elegance, authenticity, and timeless appeal.

From our beginnings as Pretty Libaas to our transformation into Studio Rubaa’i, this journey has been shaped by the trust and love of our customers. As we step forward, our promise remains the same: to offer only the best of Pakistani designer wear with transparency, care, and a passion for fashion.